Natasha Lyons

Summary

Natasha always had a desire to work in the fashion industry, and her career started early. At the age of fifteen she began designing, making and customising clothes.

Her designs were quickly spotted by a designer boutique in Sheffield, who asked her to design a range. The resulting t-­shirt collection ‘No Added Ingredients’ outsold the Vivienne Westwood line that season. Already she was in demand as a young designer.

Not satisfied just with designing, Natasha started to focus on the styling element of fashion. She started working as a stylist for international hairdressing chain Toni & Guy eight years ago where she developed her early trademark style; using loose material to drape, hang and pin in an elegant form.

Alongside her studies Natasha worked in Visual Merchandising for Hugo Boss and Gap. This work helped Natasha experience the retail side of fashion before she moved to London to study fashion design at Kingston University.

Within months her talent was recognised by stylist David Kappo and GQ Editor David Lamb who gave her outstanding grades for her work.

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